Who We Are - POps Consultants

15+ Years of Building
Partner Revenue Engines

We're not career consultants—we're operators who have lived inside high-growth SaaS, cloud, and technology companies, scaling partner ecosystems from early-stage startups to established public enterprises.

After building and fixing partner operations across dozens of companies, we've seen the same patterns repeat: the same bottlenecks, the same blind spots, the same missed opportunities. Deal registrations that stall. Forecasts nobody trusts. Manual QBRs consuming days of work. Partners with unclear attribution. Discount structures that erode marginserode margins.

These are predictable problems. We implement proven solutions. We've solved your problems before.

We bring tested solutions backed by deep expertise. Whether you need a complete operational transformation, fractional partner operations leadership, or tactical fixes for immediate pain, we deliver proven frameworks and hands-on execution—supported by a trusted advisory board of specialists when your engagement requires it.

Leadership

DR

Duncan Robertson Founder & Principal

Duncan is a partner operations leader with 15+ years of experience building and fixing partner ecosystems across high-growth SaaS, cloud, and enterprise technology companies. From Riverbed to New Relic to HashiCorp, he's served as a trusted advisor to Partner Chiefs and Geo Leaders—owning pipeline analytics, forecast reviews, partner scorecards, and the operational infrastructure that connects partner investment to measurable revenue. He founded POps Consultants after recognizing that most partner programs fail not from bad strategy, but from broken operational execution.

Partner Advisory Board

Great consulting means knowing
when to bring in specialized expertise.

Our Partner Advisory Board represents trusted colleagues with deep experience across partner ecosystems—advisors we turn to for strategic guidance and who contribute their expertise to client engagements when needed.

Meg Brennan Partner Strategy

Meg is a 20+ year channel leader who excels at building and optimizing the partner experience. She specializes in designing the systems that drive partner-led growth, from accelerating lead-to-cash processes and optimizing deal registration to implementing best-in-class partner portals and managing global MDF, rebate, and co-op incentive programs.

Richard Davis Renewals & CX Analytics

Richard is an operations and analytics leader focused on the post-sale partner motion. He has a proven track record in building the data models and operational processes for Renewals, Customer Insights, and CX Operations, helping to prove partner value and retention across the entire customer lifecycle.

Joseph Foggiato Revenue & Channel Ops (APAC)

Joseph is an IT leader with over 20 years of APAC leadership in sales and channel operations. He has extensive experience running Field Revenue Operations for companies like Riverbed and Symantec, and has led channel sales and partner operations at Taiger and VERITAS. He specializes in GTM strategy, partner program development, and forecasting.

Cindy Herndon GTM Strategy

Cindy is a veteran leader in global channel strategy, programs, and operations. She brings deep expertise in designing and governing GTM strategies, partner programs, and marketing fund (MDF/Co-op) systems for world-class IT organizations like Riverbed and EMC.

Arturo Morosoff Data Analytics & Reporting

Arturo is a data analytics and business intelligence leader with extensive experience building reporting systems that drive operational decision-making. He specializes in transforming complex partner and product data into actionable insights, with deep experience at companies like Riverbed, Amazon, and Intuitive Surgical.

Mark Mason Partner Sales & GTM (EMEA)

Mark is a global partner sales leader who specializes in building and scaling partner ecosystems in high-growth SaaS environments. He brings extensive experience in developing the strategy, programs, and enablement frameworks required to recruit, engage, and drive revenue with VARs, GSIs, and Cloud partners.

Jacintha Thannimalai Legal & Compliance (APAC)

Jacintha is a results-oriented legal executive with over 14 years of APJ leadership experience at Riverbed Technology. She brings a deep understanding of the complex legal landscape of the Asia-Pacific region and specializes in the commercial and compliance aspects of partnering, including contract negotiations, cross-border transactions, and distribution and sales agreements.

Joe Weber Partner Services

Joe is a technology leader with extensive experience building and scaling global Partner Services and Partner Solutions Engineering teams. He specializes in the operational execution of GTM strategies, leading high-performance professional services and customer success teams at companies like Axonius, Wiz, and HashiCorp.

Chris Wooten Data Science & Analytics

Chris is an expert at the intersection of business needs and data science. He specializes in transforming raw customer and product data into actionable insights, building the dashboards, customer segmentation models, and Customer 360 platforms essential for proving partner ROI.

Invaluable Results

15+ Years of Building
Partner Revenue Engines